Accor Group Has Come To Urals

12.02.2010 — News

THE SVERDLOVSK OBLAST.

On 11 February 2010 the Novotel Yekaterinburg Centre hotel managed by the Accor Group, an international hotel operator, was opened in Ekaterinburg. The four-star Novotel is the French hoteliers' eighth in Russia and their first in the Urals-Siberian region.

It took two years to build the new hotel next to the U.S. and British consulates. The 30 million U.S. dollar investment is expected to pay back in 9-10 years. The managing company expects a 50% occupancy rate of the 168 rooms at Novotel Yekaterinburg Centre.

The Accor Group's long-term development plans for Russia and CIS countries include opening 3 to 5 proprietarily managed hotels a year. Hotels in Samara, Nizhny Novgorod, and Kiev are scheduled for opening in the next two years. Mr Alexis Delaroff, Director of Operations, Accor Russia - CIS, told RusBusinessNews that a 150-room Ibis hotel will appear in Chelyabinsk after 2012.

Taking Novotel into account, Ekaterinburg has 55 operating hotels with 6,500 beds including Park Inn Ekaterinburg Hotel, Hyatt Regency Ekaterinburg, Ramada, Angelo (managed by Vienna International Hotel Management).